Sunday, March 1, 2020
Self-Publishing Companies What to Expect If Itââ¬â¢s Worth it
Self-Publishing Companies What to Expect If Itââ¬â¢s Worth it Self-Publishing Companies: What to Expect If Itââ¬â¢s Worth it It might not be clear to you yet (weââ¬â¢ll get to it), but you need some help self-publishing your book.I get it. The concept might seem a little crazy right now. After all, itââ¬â¢s called self-publishing, not self-and-a-company-publishing.But the thing isyou donââ¬â¢t know everything you need to in order to self-publishâ⬠¦Okay, thatââ¬â¢s not true. You donââ¬â¢t know everything you need in order to self-publish successfully.Thatââ¬â¢s the key here. Do you have what it takes to self-publish and actually achieve the level of success you desire?The truth is that the large majority of self-publishers out there donââ¬â¢t. And weââ¬â¢re going to cover exactly how self-publishing companies can help you bridge this gap.What is a Self-Publishing Company?A self-publishing company is a business dedicated to helping you achieve your desired level of success within your self-publishing journey.They detail the process and streamline otherwise difficult avenues you mi ght not be able to maneuver yourself.But every self-publishing company is different.Here at Self-Publishing School, our mission is to make the process as easy as possible for you while ensuring you do everything you can to succeed the right way.Sure, you can throw your book online with a cover you created in Canva and call yourself a self-published author. But will that yield book sales? Will that give you the authority, recognition, and fulfillment youââ¬â¢re looking for?NOTE: We ARE a self-publishing company and ready to work with you. Join our VIP Self-Publishing Program to go from blank page to published author, all in 90 days. Learn more about it hereHow is a Self-Publishing Company Different than a Traditional Publishing House?Self-publishing companies and traditional publishing houses are completely different in the sense that the former does not publish the book for you, but rather, we help you by providing necessary (crucial!) information about how to complete the proce ss successfully.Traditional publishing houses are where you first land an agent, and then they submit your manuscript, and they take care of the printing/editing/publishing at the expense of your hard earned royalties, of course.Hereââ¬â¢s a table detailing the differences between self-publishing companies and traditional publishing.What You GetSelf-PublishingTraditional PublishingSole control of your book's outcomeâÅ"âXSole control of your book's rightsâÅ"âXControl over the storyâÅ"âXControl over the coverâÅ"âX100% of royaltiesâÅ"âXEditing includedXâÅ"âCover designXâÅ"âMarketingXXDeadlinesXâÅ"âWhy Use a Self-Publishing Company?After all, you want to do this yourself, right? Self-publish. But like I mentioned before, you donââ¬â¢t know everything about self-publishing.Do you know the best method for actually writing your book?Do you know exactly how to craft your subtitle and book description to maximize sales?Do you know the best book launch process f or getting your book with the coveted orange ââ¬Å"Bestsellerâ⬠banner (that also increases your bookââ¬â¢s ranking, and sales!)?There is far more to self-publishing than simply hitting ââ¬Å"publishâ⬠on Amazon, and without the right process, your book might end up as one of those stereotypical self-published books that sells 3 copies to family members.And thatââ¬â¢s why you use a self-publishing company. Someone else has already done the research, the work, and has the experience to guide you through the process.If youââ¬â¢re someone who wants to see real book sales and achieve other goals, like growing a business or becoming a full-time author, then a self-publishing company will help.What You Can Expect with a Self-Publishing CompanyWhat does working with a self-publishing company look like?While not all self-publishing companies are the same or provide the same type of information and training for you, itââ¬â¢s important to understand what youââ¬â¢ll take away from working with one.This is what you can expect when working with a company that helps you self-publish.#1 You keep all rights to your bookUnlike traditional publishing houses, you actually get to keep all the rights to your books.What does this mean?It mean that, when you publish, you are the sole owner of the book and all of its contents. Itââ¬â¢s copyrighted under your name and the self-publishing companies will not have any of their information inside of the book (unless you want to thank them for everything theyââ¬â¢ve helped you with).This is a major benefit because with self-publishing companies, you can keep the book in print for however long you want.On the flip side, traditional publishing houses can choose when to pull your book from shelves and simply no longer print or sell it. And since you no longer own the rights, you canââ¬â¢t self-publish that book unless you buy the rights back (which some publishing houses donââ¬â¢t even offer you the op tion of).#2 Youââ¬â¢ll save timeTime is our most valuable asset. Itââ¬â¢s the one thing in our lives we can never get back no matter what.Unless youââ¬â¢re a secret time traveler and have uncovered the secrets of bending and warping time (and if you are, PLEASE SHARE), you have to treat time like itââ¬â¢s precious.One of the biggest perks of using self-publishing companies to help you get your book published is the simple fact that they tell you what needs to be done, when, and how.Not only will you save time actually writing the book (assuming the company gives you instructions on how to write faster, like we do here at Self-Publishing School), but you wonââ¬â¢t have to go through the hours upon hours of research in order to get it right.And, you donââ¬â¢t have to waste time making mistakes and adjusting them.#3 You keep 100% of royaltiesEverything you earn, you keep. Now, there may be self-publishing companies out there who require a percentage of your royaltie s, since they helped you, but here at Self-Publishing School dontââ¬â¢ believe in that.After all, you did the work. You put forth the time and effort. This is your book. Therefore, you keep what you actually earn.Aside from what Amazon takes for allowing you to use their platform, 100% of your profit is yours to keep.This is much different than traditional publishing houses in the sense that through them, youââ¬â¢re only pocketing about 10% of royalties (and sometimes even less).#4 Youââ¬â¢re kept accountableThe hardship is in the name itself: self-publishing.Itââ¬â¢s a very lonely process if you donââ¬â¢t have anyone else going through it with you. And we all know how much easier it is to stay on track when we have someone else rooting for (or hollering at) us.Many self-publishing companies have some sort of progress tracking, coaching, or community to help keep you motivated and working to achieve your dream.How we do that here at Self-Publishing School is through all three of those methods, including a Facebook Mastermind Community with hundreds of dedicated current and past students ready to help.#5 You get coached by expertsAt least here at Self-Publishing School, you do. Not all programs have this perk, and boy is it a perk.Our coaches are all experts in their field. You get one-on-one coaching that allows you to take personalized tips and put them to use in your own publishing journey.Since coaches have been exactly where you are and have come out on top, and maintained book sales themselves, you get a leg up on anyone else doing this without that help.Take a look at one of our amazing coaches, Lise Cartwright, and how she still manages to bring in $4,000 on her self-published books, all while helping our students learn to do the same. Again, not all self-publishing companies offer this service to their students, but if they do, it can help you understand a side of the industry you likely wouldnââ¬â¢t get to see otherwise.#6 You mak e connectionsThis is particularly true for programs that include access to a community of somesort.You never know who youââ¬â¢ll get to know, like, and befriend. These are all like-minded people who are after the same things as you.You can make dear friends, get even more advice when needed, and maintain a sense of purpose when youââ¬â¢re constantly fed motivation from them.#7 You create a bigger impact with your bookWhatââ¬â¢s the reason youââ¬â¢re self-publishing. Why do you really want to get your book out into the world?Iââ¬â¢m willing to bet it has something meaningful to you. You want to help others, share information, or show the world a theme or message thatââ¬â¢s important to you.By using one of the self-publishing companies out there, youââ¬â¢re able to create a bigger impact with your book.How?Because you will write it better, market it smarter, and sell more. And after all, thatââ¬â¢s the point. Right? You want to get as many eyes on it as you po ssibly can.#8 You gain more opportunitiesBecause your book will do better than it would if you didnââ¬â¢t have that outside help, you gain many more opportunities.Becoming a published author places you as an authority in any field youââ¬â¢re writing in. Not only does this help your business grow, if thatââ¬â¢s your goal, but it also helps you sell more books through new and better opportunities than youââ¬â¢d have otherwise.Take these students of ours for example:After publishing their books, they have been either contacted or pursued speaking engagements on their own along with other opportunities to grow their book and platform.#9 Your business will growLeveraging your book to grow your business is one of the best methods out there.Chandler Bolt, you know him- the guy who built this 8 figure business from his first bestselling book- swears by it.But heââ¬â¢s not the only expert out there who agrees. Ryan Deiss, CEO of DigitalMarketer, also uses a book to grow his business. You can check out how he does so in the video above, but the point remains: self-publishing is a perfect way to grow your business.And if thatââ¬â¢s your goal, then you want to make sure youââ¬â¢re self-publishing for success. Otherwise, your book wonââ¬â¢t make nearly as big of an impact on your business, which is why working with a self-publishing company can help.#10 You have a repeatable, successful processMany of our students write multiple books with our program not just one.As one of our favorite author says, if you write one book and you enjoy it, you will write another book.The most successful self-published authors out there are those who write more than one book. Not only do they maintain a steady stream of passive income this way, but since they have a reliable, repeatable process, it makes it easy for them to publish multiple.So long as the self-publishing company youââ¬â¢re working with has lifetime access (like we do), you can hop on and go thr ough the system every time you want to.Plus, imagine how nice it would feel to say, ââ¬Å"Yes, Iââ¬â¢m a published author of multiple books.â⬠Has a nice ring to it, donââ¬â¢t you think?Self-Publishing Companies to AvoidNot all self-publishing companies are created equal. Unfortunately, there are some self-publishing companies who only want your money and donââ¬â¢t want to see you succeed.These are some red flags to keep a lookout for when researching self-publishing companies to help you get your book out there.#1 They take a cut of your royaltiesWhy even self-publish if you donââ¬â¢t actually get to keep your hard earned money?This wonââ¬â¢t necessarily mean that self-publishing company is a scam or fraudulent in any way. However, it is something to think about and be wary of.You want to make sure youââ¬â¢re actually benefiting fairly for your bookââ¬â¢s success. So working with a company that allows you to keep every cent is essential.#2 They make you sign over your book rightsAs mentioned earlier, traditional publishing houses technically ââ¬Å"purchaseâ⬠your book from you. Itââ¬â¢s why you get that nice big (usually not big, though) advance.However, self-publishing companies should not require this. Since you are self-publishing, all of the rights should remains 100% yours.#3 They maintain creative controlObviously, self-publishing companies are meant to help you.That being said, they can certainly offer advice on your book title, subtitle, cover, and even contents, but they should never demand something of your book in order for you to continue with their program.#4 Unrealistic expectationsSelf-publishing is a varied game. No two authors can expect the exact same outcome and your results largely vary on how much youââ¬â¢re willing to work and how well youââ¬â¢re following their program.However, self-publishing companies also shouldnââ¬â¢t guarantee crazy expectations- especially without having the proof t o back it up.Guarantees of making $10,000 in the first month are often unfounded. Look for company promises that you feel good about actually being able to achieve them.#5 There are a large number of complaints onlineNot every self-publishing company can meet everyoneââ¬â¢s expectations. Not every single review will be positive and thatââ¬â¢s understandable.What you do want to lookout for is a large number of negative reviews, complaints, or claims of fraud or scams. These are certainly something to be wary of, but make sure you research some positives as well. Ready to Self-Publish Your book with THIS Self-Publishing Company?Because weââ¬â¢re ready for you!
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